Review
I liked reading Rajesh's work a lot. First, it was an easy read, full of anecdotes, so a perfect flight companion. It was consistent in its narrative and drilled down on a few points very thoroughly. How every part of an organisation should focus on making the consumer the centre of every decision is shown again and again through different examples. His personal experience in leadership positions makes him adept at answering the questions facing the readers and probably that is why I foun