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About The Book
Description
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A Functional Analysis of Political Television Advertisements is a unique investigation into the extremely important medium of campaign advertising. The book analyzes presidential primary and general ads through 2012 ads from third party candidates ads for governor and congress and ads from foreign countries. It examines trends in political advertising content over time contrasts different kinds of spots—primary versus general incumbents versus challengers—and discusses the development of political ads over time.
Piracy-free
Assured Quality
Secure Transactions
*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
₹5814
₹7966
27% OFF
Paperback
Out Of Stock
All inclusive*
Details
ISBN 13
9781498525350
Publication Date
-16-10-2015
Pages
-248
Weight
-341 grams
Dimensions
-152x229x13.25 mm
