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About The Book
Description
Author
<p>Strategy is a foundational aspect of management education whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field focusing on how strategy works as a managed process.</p><p></p><p>The author an experienced management educator provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally.</p><p></p><p>This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.</p>