*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
₹3480
₹3726
6% OFF
Paperback
All inclusive*
Qty:
1
About The Book
Description
Author
<P>Advertising Account Planning teaches students to navigate the complex digital account planning processes. Incorporating insights from current advertising professionals this core text explains what the account planner does and the research needed for account planning to be successful within the digital landscape. </P>