English
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About The Book
Description
Author
A survey of the changes in the advertising industry in the last twenty years including coverage of the emergence of international conglomerates and the diversification of the agencies into public relations and media buying.
Piracy-free
Assured Quality
Secure Transactions
Delivery Options
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*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
Details
ISBN 13
9781138178946
Publication Date
-27-01-2017
Pages
-260
Weight
-466 grams
Dimensions
-155.96x233.93x15.36 mm
