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About The Book
Description
Author
<p><b>Fix what's broken. Elevate what works. Lead with service excellence.</b></p><p>Most organizations win the sale and lose the value.</p><p>Poor delivery weak communication misaligned incentives and under-designed service systems frustrate customers erode margins and undermine long-term competitiveness. Because leaders rarely see these failures directly they can persist for years hidden in plain sight.</p><p><i>After-Sales Excellence: Driving Improvement Customer Satisfaction and Growth</i> reveals why this happens and how to stop it.</p><p>Drawing on more than 45 years of international experience as an employee senior leader and consultant Nigel Woodall delivers practical no-nonsense guidance for protecting margin and strengthening execution where it matters most: after the customer has committed.</p><p>You will learn how to:</p><p></p><ul><li>Identify where value is leaking from your service system</li><li>Align leadership decisions structure and incentives with customer outcomes</li><li>Strengthen execution without simply adding cost</li><li>Turn after-sales from a cost center into a growth engine</li></ul><p>While examples are drawn from asset-intensive industries such as manufacturing and distribution the principles apply far beyond those contexts. Every organization has an after-sales moment. It is the point where promises become lived experience (or not). Service is not a department; it is a business system that determines trust retention reputation and long-term competitiveness.</p><p>Clear direct and grounded in real-world experience <i>After-Sales Excellence</i> equips leaders managers and professionals with practical insights they can apply immediately to protect margin improve retention and build sustainable growth.</p><p><b>Nigel Woodall's work on after-sales strategy has also been featured in <i>CRM Magazine</i> and <i>360 Magazine</i>.</b></p><p><i>This book challenged me to step back and re-evaluate how we approach after-sales at my global operation. It delivers practical insights that resonate even at Fortune 500 scale.</i> <b>-Kevin Yaremchuk Global After-sales Leader (Fortune 500)</b></p>