AIN'T NO EUREKA - YOUR IDEA TO ENTERPRISE JOURNEY

Entrepreneurship or ‘Starting Up’ as we like to call it is no longer an elite pursuit of Ivy league college pass outs. After Cricket and Bollywood Entrepreneurship has firmly taken the third place in our post dinner conversations. Starting up is now a career option for many whilst still in college and for others it is a way to move from a corporate canvas to painting their own business legacy. If you are one of those who roam with an IDEA in your Pocket or in a Google Drive Folder or in the spaces of your mind then pick up this book and validate your IDEA. Author Aneesh Khanna takes you through this journey from IDEA to ENTERPRISE where each chapter peels the layer of your IDEA step by step. The book also serves as a workbook where you commit to journaling your thoughts on topics like ‘Your motivation to Starting up Idea Validation Competition Analysis MOAT Product Market Fit Minimum Viable Product Fundraising’ and a lot more. There isn’t a better time to Startup in India and the world waits for your Entrepreneurial light.