Alien Thinking

How do you come up with ideas that change the world?________________­­­­­­­­­­­­­­­­­­­­­­­This bold and inspiring new book argues that everyone who made leaps of creative genius - whether to cure Ebola or circumnavigate the world in a hot air balloon - had one thing in common; they all thought like ALIENs. Distilling over a decade of research into a fascinating journey through history science and business Bouquet Barsoux and Wade reveal that there are five patterns of thinking that distinguish true innovators from the rest of us; Attention Levitation Imagination Experimentation and Navigation. But crucially they show how utilising this model will help you solve any complex problem and come up with ground-breaking ideas of your own. ________________­­­­­­­­­­­­­­­­­­­­­­­''Stuck in innovation stagnation? Read this brilliant book and you''ll break free from it'' Rolf Dobelli author of the million-copy bestseller The Art of Thinking Clearly''A sharp critique of the conventional wisdom around innovation with thought-provoking advice for how to do it better'' Jake Knaap New York Times-bestselling author of Sprint