Amazon

<p><b>Amazon - one of the world's most valuable companies - is worth more than </b><b>Walmart Netflix Target Nike and Costco combined. </b><b>What are the secrets to its success? How can these insights be applied to other businesses in the e-commerce sector?</b> <p/> The retail industry is facing unprecedented challenges. Across all sectors and markets retailers are shifting their business models and customer engagement strategies to ensure they survive. <b><i>Amazon</i></b> offers unique insight into the company's persistent dissatisfaction with the status quo and innovation and how it has fundamentally changed the ways in which we shop. <p/> This fully updated second edition explores Amazon's response to the coronavirus pandemic the convergence of physical and digital retail e-commerce economics and sustainability as well as future policy implications. Written by industry-leading retail analysts and with the first edition now translated into more than a dozen languages <b><i> Amazon</i></b> is an invaluable resource for discovering the lessons that can be learned from the company's unprecedented rise to dominance.</p>