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About The Book
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<p><strong>New updated 2024 edition!</strong></p><p> </p><p><strong>Have you been struggling to sell your books on Amazon?</strong></p><p> </p><p>In theory Amazon ads should be the most effective way to boost sales - a well-targeted ad can reach potential readers at the precise moment they're looking for their next book. But in practice authors often struggle to run profitable campaigns.</p><p> </p><p>After helping hundreds of authors run their Amazon Ads and managing over a million dollars in advertising spend in the process Reedsy's Co-founder Ricardo Fayet is sharing his best-kept secrets in this Amazon Ads book.</p><p> </p><p>In this second book of the popular Reedsy Marketing Guides series you will learn:</p><ul><li>The fundamental guiding principles of advertising books on Amazon</li><li>How to build a comprehensive list of product and keyword targets</li><li>What type of ad campaign will best suit your book</li><li>How to optimize your click-through-rate to boost delivery</li><li>How to optimize your campaigns for profit and</li><li>How to scale and progressively grow your spend while keeping your profit levels.</li></ul><p> </p><p>Each step is illustrated with examples and screenshots so that you can immediately apply the advice to your own campaigns.</p><p> </p><p><strong>Whether you're just starting with Amazon Advertising or have been running ads for years this is the book to take your advertising game to the next level.</strong></p>