English
Paperback
₹4539
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About The Book
Description
Author
This book is a great source for luxury brands producers and retailers. It compares two different cultures; western and Middle eastern specially United State and Saudi culture regarding luxury purchase intentions . This book includes the three main values of luxury: functional social and individual while also addressing consumer guilt. the main terms individualism and collectivism were also discussed
Piracy-free
Assured Quality
Secure Transactions
Delivery Options
Please enter pincode to check delivery time.
*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
Details
ISBN 13
9783659772788
Publication Date
-07-09-2015
Pages
-160
Weight
-226 grams
Dimensions
-150x220x8.82 mm
