Balancing Values. An Indian perspective on corporate values from Scandinavia

Seminar paper from the year 2013 in the subject Leadership and Human Resources - Miscellaneous grade: 2 course: International Human Resource Management language: English abstract: Pharmaz is a multinational pharmaceutical company which headquarter is located inDenmark. Worldwide Pharmaz employs around 6000 people in 30 countries.Currently the management concentrates on presenting Pharmaz as a value-driven andinnovative company. As a result the following three corporate values should be focusedprospectively (Dowling Festing & Engle 2013 p. 319):1. Empowerment of all employees2. Equal opportunities for developing the employees' competencies3. Openness in communication associated with knowledge exchange.Furthermore a focus for Pharmaz is the growth of the Indian subsidiary. It gains strategicimportance more people shall be recruited and the management likes to take advantage of thelow cost professional Indians.Accordingly Amrita Chopra the senior financial manager of Pharmaz India and NielsNielsen the finance director of Pharmaz India (Dowling Festing & Engle 2013 p. 322)discuss the alignment of local work procedures. (Dowling Festing & Engle 2013 p. 319)In sum Pharmaz reflects a company's cultural differences between Denmark and India whilethe Danish executives try to apply its new values. Also the company represents the hugemanagers' efforts that are required for the change. [...]