Baseline Selling

<p>If you can run the bases in baseball you already understand the fundamentals of a winning sales process. In <strong><em>Baseline Selling: How to Become a Sales Superstar by Using What You Already Know About the Game of Baseball</em></strong> sales expert Dave Kurlan introduces a simple memorable and highly effective sales system that replaces complexity with clarity-and delivers real results.</p><p>For too long sales professionals have struggled with methodologies that are difficult to learn and even harder to apply. Studies show that less than 25% of salespeople effectively use the techniques taught over the last two decades. Why? The unnecessary complexity steep learning curves and rigid systems have held them back.</p><p><strong><em>Baseline Selling</em></strong> changes all that. Kurlan reemphasizes the fundamentals of selling in a fresh relatable way using the universally understood game of baseball to create a step-by-step process that anyone can follow. Whether you are an experienced sales professional or new to the field you'll find practical strategies that complement and enhance any advanced methodology you already use.</p><p>Inside you will learn how to:</p>Get more appointments-even with prospects who say they're not interestedDifferentiate yourself in commodity-driven markets with Commodity BustersIncrease closing percentages using the simple yet powerful Inoffensive CloseSell at higher margins by applying the Rule of RatiosShorten your sales cycle by effectively Taking a Lead<p>This book is not about gimmicks or tricks. It is about visualizing your sales process in an intuitive way and executing each step with confidence. <strong><em>Baseline Selling</em></strong> helps you master the essential skills needed to close more sales more often-without over-complicating the process.</p><p>Step up to the plate and transform your sales game today.</p>