English
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About The Book
Description
Author
Provides a look at the process of generating creative advertising ideas and concepts. This title begins with a broad overview of the ideation process and the general principles before examining the various obstacles that can block ideas and how to break through them.
Piracy-free
Assured Quality
Secure Transactions
Delivery Options
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*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
Details
ISBN 13
9782940411504
Publication Date
-26-09-2011
Pages
-184
Weight
-270 grams
Dimensions
-155.96x233.93x10.05 mm
