<p>Distracted by traditional metrics and mounting access to data leaders are blinded to what it actually takes to create greater value for their businesses: meaningful long-term relationships with their customers.<br/><br/>In Blind Spot you'll learn how exceptional organizations-from Disney to Instagram&#8212;innovate and sustain valuable productive customer relationships. Blind Spot's lessons deliver a groundbreaking perspective shift and win-win approach for your customers your business&#8212;and even your shareholders.</p>
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