by
English
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About The Book
Description
Author
Think Coca-Cola. Think iPod. Think Nike. Think Google. Each of these names represents a successful product or service but more importantly they are all successful brands. This book shows how brands transform both the organizations that develop them and the lifestyles of the individuals who consume them.
Piracy-free
Assured Quality
Secure Transactions
Delivery Options
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*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
Details
ISBN 13
9780521726900
Publication Date
-21-01-2010
Pages
-330
Weight
-535 grams
Dimensions
-170x244x17.55 mm
