Bringing a Medical Device to the Market

<p>Many of us in science have this Aha! moment when the mental puzzle is put together and you get a clear picture of a product which will change the world. Moreover you have a clear understanding of how it can be a commercial success. So you decide to start a new company a startup and have a clear path to success. However soon you come face to face with reality where things are much more complicated. Only a minute fraction of startups survives and becomes successful. This is particularly true in the complex world of medical devices. There are many good books on startups but this book is specifically about startups specializing in medical devices which are very different from other ones. It is written by a MedDev entrepreneur for first-time MedTech entrepreneurs.</p>