<p>What is Business? <br/>This book is structured with 5 different case studies. Each of these case studies captures the story of an entrepreneur with a dream and an idea along with a taste of success (and failure). These case studies would serve as important reference points for anyone who wishes to start a business later on. You do not need to be an established businessperson to understand these stories so go on dive right in to find out what is business.</p>