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About The Book
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This book has been specifically designed to meet the academic requirements of the new syllabus for the Management students. The syllabus is designed to prepare the students to know about business environment. The main focus in this is about the key components of business environment what are the challenges faced in business and know about the potentiality of market and how to deal in both national and international market. The main features of the book are: · The language is very simple and the style is examination – oriented. · The subject is presented in a self – explanatory manner so that students may find it easy to understand. · Topics are explained in points so that they become easy for students to understand and learn. I sincerely believe that the students and learned faculties will find this book useful and instructive. I request all the students teachers to give their views suggestions comments for further improvements of the at my email shinushukla03@g Your suggestions welcome and shall be gratefully acknowledged. I thank the publishers Notion Press for bringing out this book in an attractive format and assisting in me in preparing the manuscript of this book.