BUSINESS MANAGEMENT : AN INTRODUCTION

My desire in writing this text was to provide faculty with a fully developed teaching package that allows them to enhance student learning and introduce students to business in an exciting way. Exploring Business is designed to be a powerful but simple-to use teaching tool. I ve devised a broad range of features that allow instructors to introduce students to business in an exciting way but also worked to fashion material thats straight forward current relevant and easy to teach from. The text is purposely brief and covers business essential without burdening students or faculty with unnecessary details. As in other Introduction to Business book this text uses a wide variety of company-specific examples. However I improve on the traditional approach by adding additional examples to make the concepts clear to the student community. It comprises of classical management theories and modern approaches to organization and business. The main blocks of the course are introduction to management planning organizing directing and controlling and modern management techniques. The main objective of the course is to present modern concepts of management to the students and helps to develop skills in analysis f business organizations both in terms of their internal functioning and interaction with the environment.