<p>Lloyd Lim who operated a small family business for more than ten years knows that not everyone is a business genius.</p><p>But anyone&mdash;even first-time entreprenuers&mdash;can learn basic concepts that will help them spot issues ask the right questions and operate a successful enterprise.</p><p>In this business guidebook you&rsquo;ll get guidance on launching a business that fits your natural strengths. Learn how to:</p><p>&bull; maintain a competitive advantage over time;</p><p>&bull; observe the difference between upside risk and</p><p>downside risk;</p><p>&bull; value customers giving you meaningful feedback; and</p><p>&bull; develop a strategic plan to help you succeed.</p><p>Lim also touches on key concepts such as cultivating relationships slashing costs prudently and developing the right mindset. The appendix contains a series of staff training modules that any organization can adapt for its own use.</p>
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