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About The Book
Description
Author
The guide all MBAs and exec ed students need.If you're enrolled in an MBA or executive education program you've probably encountered a powerful learning tool the business case. But if you're like many people you may find interpreting and writing about cases mystifying and time-consuming. In The Case Study Handbook Revised Edition William Ellet presents a potent new approach for efficiently analyzing discussing and writing about cases. Early chapters show how to classify cases according to the analytical task they require (making a decision performing an evaluation or diagnosing a problem) and quickly establish a base of knowledge about a case. Strategies and templates in addition to several sample Harvard Business School cases help you apply the author's framework. Later in the book Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Examples of effective writing further reinforce the methods. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs this guide.