Collaborative Strategy : Making Partnerships & Alliances Work
English


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About The Book

Numerous partnerships & alliances endup being failures. The companies lack foresight while getting into alliance and eventually discover that there was no synergy between their strategies. This drains financial resources manhours and business opportunities.  Collaborative Strategy is an innovative approach to evaluate forge and manage partnerships & alliances. The book defines the principles that help to build a lasting collaboration between companies.
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