Communications for Volunteers

<p><em>Reach your supporters and build your community.</em></p><p>What makes an engaging website? How many social networks do you really need to be on? Are flyers and posters a thing of the past? And why do you even need to market your organisation in the first place?</p><p>With <em>Communications for Volunteers</em> you’ll discover the answers to these questions and more. Dr Louise Merrington draws on her experience as a communications consultant journalist author and facilitator to provide simple low-cost ways for community groups to improve their communications and reach their target audiences. In this book you’ll find:</p><ul> <li>A step-by-step guide to developing a communications strategy</li> <li>An introduction to design and multimedia – websites photography graphics and more</li> <li>Easy tips for improving your writing and media skills</li> <li>A breakdown of all the major social media platforms their advantages and disadvantages</li> <li>An overview of email lists and other useful tools such as surveys petitions and crowdfunding</li> <li>Advice on when to seek professional assistance</li></ul><p>Filled with real-life case studies from community groups comprehensive templates and flowcharts and practical hands-on guidance <em>Communications for Volunteers</em> gives you the skills you need to approach communications and marketing with confidence.</p>