Connected

We need a new set of rules to help move medicine and health care into the modern world of social media communication. Medicine has been promoting the wrong product for far too long. The doctor/ patient relationship is the heart of medicine and needs a revival. This fictional story between the physician Dr. Kessler and his patient Eva reveals how physicians and patients can expect more out of each other. Patients don't need more pharmaceuticals and more surgeries to have better health. Rather patients and doctors need stronger connections in the exam room and beyond. By slowing down and returning their practice to a focus on developing connections with patients physicians can greatly enhance their ability to interact with their patients. As a result patients feel better and doctors feel better too.