English
Hardback
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About The Book
Description
Author(s)
<p>Country of origin and consumer ethnocentrism are evolving constructs as consumers' perception towards country state or region changes over time.This book explores the phenomena of consumer ethnocentrism and country-of-origin effect on the food market using examples from Polish retailers. </p>
Piracy-free
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Details
ISBN 13
9781032269009
Publication Date
-06-10-2022
Pages
-356
Weight
-598 grams
Dimensions
-156x234x20.29 mm
