Content Marketing in the 21st century
English

About The Book

Seminar paper from the year 2016 in the subject Business economics - Offline Marketing and Online Marketing grade: 10 Academy for the Medical-Technical Laboratory Service of the State Steiermark Graz language: English abstract: This essay will analyse Coca Colas Marketing campaign no Labels focusing on the importance of Content Marketing in connection with current events. In addition it will answer the question if it is possible for other companies to follow given example.
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