Convergent Journalism

<p>Convergent Journalism is an online news system that uses a range of media and methods to collect and present information. With the advent and growth of the Internet this form of news has been flourishing globally and has become the mainstream in China. In 2014 the Chinese Government established media convergence as a national strategy.</p><p>This book offers a panoramic view of the theories and practice of Convergent Journalism in a Chinese media landscape. Drawing on a plethora of cases the author introduces concepts subjects and processes and elaborates on media components including text visuals audio and video. In addition he discusses the application of search engine optimization hyperlinks in reporting user interaction and user creation of content. Aside from providing an in-depth theoretical analysis the book provides much guidance for practitioners.</p><p>Students scholars and professionals of communication studies journalism and media studies will benefit from this book.</p>