*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
About The Book
Description
Author(s)
<p>First published in 1999 this book explores pint points compares and dates the development of product differentiation and variety. This book also analyses’ how firms have embraced a variety of ways of efficiently managing this verity though production the design of the product as well as in the relations with the suppliers and distributors. </p>