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About The Book
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Author(s)
<p>The field of corporate communications describes the practices organizations use to communicate as coherent corporate bodies. Drawing on the metaphor of the body and on a variety of theories and disciplines <strong>Corporate Communications: Convention Complexity and Critique </strong>challenges the idealized notion that organizations can and should communicate as unified wholes. Clearly written with international vignettes and executive briefings this book shows that in a complex world the management of communication needs to embrace multiple opinions and voices.</p>
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₹21142
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Details
ISBN 13
9781412931021
Publication Date
-28-02-2008
Pages
-264
Weight
-536 grams
Dimensions
-170x244x15.88 mm
