Country Analysis of Turkey

Seminar paper from the year 2014 in the subject Business economics - Miscellaneous grade: 10 University of Applied Sciences Hanover course: Global Perspectives of International Management language: English abstract: The importance of Turkey has risen steadily in recent years. The emerging market is the 17th largest economy in the world and plays the role of a strategic partner between the West and the Middle East. This scientific paper analyses Turkey from a business perspective. With a PESTLE analysis an overview of Turkey is provided and strengths weaknesses opportunities and risks of an investment in the country are illustrated with a SWOT analysis.