Creating A World Class Company
English


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About The Book

Creating A World Class Companya Triumph Of The Entrepreneurial Spiritbob Thomasentrepreneurs Striving To Build Great Companies Are Unable To Do So Without The Knowledge That Is Revealed In This Book. This Is The Most Comprehensive Study Ever Written About The Entrepreneurial Experience. Why? Because Not Only Is The Author A Writer He Is A World-Class Entrepreneur Who Has Created Two World-Class Companies From Scratch--One That Today Is A Thriving Division Of Emerson A Fortune 500 Company And The Other Is A Division Of Abb The Giant Swiss Conglomerate. Why Hasn'T A Book Like This Been Written Before? Because Ceos Don'T Know How To Write. Their Secretaries Do All Of Their Writing. Bob Thomas Might Be The First Ceo Who Writes At A Professional Level. As A Result Because Of The Absence Of The Written Word Entrepreneurial Secrets That Have Never Been In Print But Are Common To All Successful Entrepreneurs Aren'T Shared With Newcomers. This Book Solves That Problem.This Book Shows You How To * Fund Your Company Without Investing Selling Stock Borrowing Or Accepting Venture Capital.* Structure Your Company To Take Full Advantage Of Its Being An Entrepreneurship And Delaying The Inevitable Bureaucracy.* Choose And Implement The Best Sales Strategy For Your Company S Products And Services.* Establish A Nationwide Sales Network Consistent With Your Company S Growth.* Open Foreign Markets With Foreknowledge Of The Barriers You Can Expect To Overcome.* Use Primary Marketing To Uncover New Markets For Your Existing Products And New Product Ideas For Your Existing Market.* Use Secondary Marketing To Explore Huge Market Potential For Your Untried Newly Developed Products.* Select Partners With Dovetailing Skills And Be Assured Of Partnership Compatibility.* Establish Salary Levels And/Or Stock Ownership Equity Based Upon Each Partner S Functional Value To The Company. * Adapt Profit-Sharing That Is Equally Rewarding To Your Company And Its Employees.* Implement Proven
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