Crystallizing Public Opinion

About The Book

<p><em>Crystallizing Public Opinion</em> by Edward Bernays is a foundational work in the field of public relations and propaganda. Often referred to as the father of public relations Bernays explores the principles and practices of shaping public opinion drawing on psychology sociology and communication theory. The book is both a practical guide and a theoretical examination of how information can influence mass behavior.</p><p>Edward Bernays' <em>Crystallizing Public Opinion</em> is both a historical artifact and a timeless guide to understanding the dynamics of persuasion and the role of public relations in shaping society. It remains a must-read for professionals in communication marketing and related fields as well as for anyone interested in the power of influence.</p><p></p><p></p><p></p>
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