Cultural industry and mass consumption

About The Book

The book is about mass consumption which is so prevalent today. It evaluates the changes in the behaviour of the character Andy Sacks played by actress Anne Hattaway as she encounters a completely different world from the one she was used to and under pressure from the influence of the fashion environment she ends up seduced by the power of consumption. It helps us to reflect on how much the media fashion and other similar sectors can influence and engage people to consume products and services in order to feel good if only for a moment.
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