Dead Mall Rising

<p>Remember the mall?</p><p></p><ul><li>The smell of fresh-baked chocolate chip cookies and soft pretzels in the food court.</li><li>The sounds of fountain water splashing and an organ store demo playing a Bossa Nova.</li><li>The kaleidoscope of flashing lights emanating from the gaming arcade and the glow of neon lights on storefront marquees.</li></ul><p></p><p>For those who experienced it a day at the mall in the 1980s and 1990s was <strong>pure magic</strong>.</p><p></p><p>At one time the mall was more than a place to shop-it was the <strong>unofficial town square</strong> of most suburban communities in America. Since 2000 malls have been failing at an increasing rate contributing to the proliferation of <strong>dead malls</strong> in every state. You've wondered why. And what happens when the heart of a suburban community vanishes? <strong>Dead Mall Rising answers these urgent questions.</strong></p><p>Functioning as the definitive case study on the American dead mall we focus on the <strong>El Con Mall in Tucson Arizona</strong>-a perfect microcosm of this seismic shift-to uncover:</p><p></p><ul><li>The untold story of how the mall became the true <strong>town square</strong> of suburban America.</li><li>The shifting consumer habits that contributed to the mall's demise.</li><li>The profound <strong>sociological impact</strong> of losing these massive cultural anchors.</li></ul><p></p><p>Whether you're a fan of dead malls mall-related nostalgia or consumer culture this book is your key to <strong>understanding the life and death</strong> of the American shopping mall. But in addition to providing a comprehensive historical overview <strong>Dead Mall Rising takes you back in time</strong> allowing you to <strong>experience what the mall was like</strong> and what it meant to the local community. <strong>No other book</strong> has the combination of historical insight and personal nostalgic immersion in the shopping mall experience.</p><p>Loaded with stories about people stores and events from El Con's history and featuring over <strong>100 images infographics and detailed mall directories</strong> this <strong>401-page book is the definitive case study</strong> on dead malls.</p>