Seminar paper from the year 2005 in the subject Business economics - Company formation Business Plans grade: A (71%) University of Westminster (University of Westminster (London)) course: Developing a Small Business language: English abstract: The launch of the business of Stammtisch in June2005 will be an absolutely new concept and is missing within London. The business will be the first traditional Germanpub in Central-London. Stammtisch's first-mover advantage will combine a traditional German-pub and Sport-entertainment; located in 'Central-West-London'. The strategy is manly based on serving the pub niche market for the Germancommunity (80000 Germans are living in Greater-London). Markus Kutscha (native German) is the founder of Stammtisch; it will be a Limited Company. Andreas Kutscha who is my brother will support me in management (secretary) in the first 2 years.This business plan is a proposal to raise finances from the bank to complement the initial investment of £200000. It requires a flexible bank loan of £125000 re-payable in 5 years to aid the successful business implementation. £50000 will be employed immediately to finance the set-up costs; the remaining will be used throughout year1 to support the cash needs. The founder and his family will invest a total of £25000 and £50000 respectively to cover operating expenses. According to the cash flow projection the business will break even in its 22nd month of operations.
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