Diagnosis of business

Diagnosis of a business is required by a lot of interested parties: management investors staff suppliers and clients competitors banks state etc. All their decisions regarding the company's activity will be adopted after a proper analysis of its activity. Sustainable development and implicitly globalization impose new performance standards for the companies. In the context of sustainable development new corporate governance standards as well as new social and environmental standards are required. In the classical approach of performance only financial results matters. But the moderns concepts of performances requires maximizing the interests for all the stakeholders under the concept of global performance of a business. The Triple bottom line approach (TBL) has evolved over time under the Quadruple Bottom Line approach by maximizing the performances of the company on the four pillars such as economic social environment and corporate governance to respond to the requirements of a sustainable development economy. The present book reflects my habilitation thesis in the area of assessing the business performance under the concept of global performances.