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About The Book
Description
Author
The Dictionary of Marketing Communications contains more than 4000 entries including key terms and concepts in the promotion aspect of marketing with coverage of advertising sales promotion public relations direct marketing personal selling a
Piracy-free
Assured Quality
Secure Transactions
*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
₹6092
₹7312
16% OFF
Paperback
Out Of Stock
All inclusive*
Details
ISBN 13
9780761927716
Publication Date
-11-07-2003
Pages
-258
Weight
-461 grams
Dimensions
-178x254x13.78 mm
