English
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About The Book
Description
Author
<p>Digital Disruption in Marketing and Communications sets out the evolution of marketing and communication both in strategic and organizational terms. The book provides an analysis of the main frameworks and how their operational applications support the change of business practices.</p>
Piracy-free
Assured Quality
Secure Transactions
Delivery Options
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*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
Details
ISBN 13
9780367196295
Publication Date
-17-10-2019
Pages
-244
Weight
-445 grams
Dimensions
-156x234x14.54 mm
Imprint
-TAYLOR AND FRANCIS GROUP
