Digital Marketing Insights 2018

Did you know that 95% of videos consumed in India are not in English? Yes you read that right! India is becoming a trendsetter and changing the way Internet users are consuming content. Currently there are about 450 million Internet users in India and this is set to increase to a whopping 635.8 million by 2021. These numbers are pushing Indian brands to leverage digital marketing as a crucial part of their media mix. <p/> In this book we have highlighted the importance of digital marketing with surprising statistics on content consumption patterns. We also reveal the top digital marketing trends with insights from social media SEO & content marketing video digital advertising and UX design. We have sector-specific strategies that highlight the challenges faced by leading industries like finance FMCG real estate healthcare and e-commerce. Stay ahead of the competition with our proven tailor-made solutions which have been compiled by leading digital marketing experts across the country.