Direct Digital & Data-Driven Marketing
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About The Book

In this latest edition of her classic text Lisa Spiller takes an insightful in-depth look at contemporary marketing concepts tactics and techniques and the dynamic innovations that continue to drive and shape this multi-faceted multi-dimensional field.
Piracy-free
Piracy-free
Assured Quality
Assured Quality
Secure Transactions
Secure Transactions
Fast Delivery
Fast Delivery
Sustainably Printed
Sustainably Printed
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