About The BookDont Sell Let It Be Bought by Snehpal Singh is a transformative guide to ethical and effective selling. Drawing on three decades of experience he shifts the focus from persuasion to trust customer needs and genuine value. The book introduces practical frameworks like the Trust Equation AIDA Model and PIN Framework for real-world success. Packed with actionable strategies it helps sales professionals excel in todays customer-centric world. Whether you''re a beginner or a seasoned expert this book empowers you to sell with integrity and build lasting relationships.About The AuthorSnehpal Singh is a Sales Leadership Trainer and Coach with over three decades of experience in sales and training. He has delivered 30000+ hours of training impacting 100000+ professionals across industries. Believing that sales is about enabling buying not pushing sales he helps businesses build high-performing future-ready teams.Through training coaching and his YouTube channel Just Soching with Snehpal he empowers professionals to excel. In Dont Sell Let It Be Bought he shares proven strategies to attract buyers instead of chasing them.
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