<p>EFFECTIVE SELLING AND SALES MANAGMENT is designed for anyone with a product or service to sell from entrepreneurs and small business people to managers of corporate sales groups. The first chapters feature effective sales techniques; then the book deals with how to recruit salespeople and build a powerful sales team. The chapters cover these topics:</P><p>-Creating sales materials</P><p>-Getting started</P><P>-Selling techniques</P><P>-Finding Leads</P><P>-Using the telephone effectively</P><P>-Effective presentations</P><P>-Recruiting others to sell for you</P><P>-Recruiting a sales manager</P><P>-Recruiting your own sales team</P><P>-Interviewing sales people</P><P>-Orienting new sales people</P><P>-Organizing new sales people</P><P>-Setting up a training program</P><P>-Coordinating sales activities</P><P>-Keeping your sales group motivated</P><P>-Providing extra assistance and support</P><P>-Training sales people to train others</P>
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