Emma We LoveYou

Emma Avenue has always been the heart of Springdale Arkansas.Once that heart beat strongly in the breast of a thriving town. Like so many smallcommunities in the 1920s and 1930s Springdale bustled with activity-most of it alonga few blocks of Emma Avenue. Small trucks bringing strawberries to market; big truckshauling freight for the fledging Jones Truck Line; families shopping and socializing atthe movie houses and drug stores on Saturday night. Even the seedy side of Springdaleseemed to congregate along a short stretch of Emma Avenue sometimes punctuatingthe usual peaceful atmosphere of the community with moments of violence.Long-time businessman Bruce Vaughan recounts his memoriesof growing up in Springdale using an effective blend of personal anecdotesand interviews with other old timers to recall those sometimes difficult years when electricity cars and radios were beginning to change the very fabric of rural American life.