English for Business Communication
English


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About The Book

<p>This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English. </p><p>Based on up-to-date research in business communication and incorporating an international range of real-world authentic texts this book deals with the realities of communication in business today. Key features of this book include:</p><ul> <p> </p> <li>use of English in social media that reflects recent trends in business communication;</li> <p> </p> <li>coverage of the concept of communicative competence;</li> <p> </p> <li>analysis of email communication;</li> <p> </p> <li>introduction to informal English and English for socialisation as well as goodwill messages such as thank you or appreciation messages which are a part of everyday interaction in the workplace; </li> <p> </p> <li>examination of persuasive messages and ways to understand such messages;</li> <p> </p> <li>an e-resources website that includes authentic examples of different workplace genres and a reference section covering relevant research studies and weblinks for readers to better understand the topics covered in each chapter.</li> </ul><p>This book goes beyond the traditional coverage of business English to provide a broad and practical textbook for those studying English in a workplace setting.</p>
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