English for Business Communication

<p>This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English. </p><p>Based on up-to-date research in business communication and incorporating an international range of real-world authentic texts, this book deals with the realities of communication in business today. Key features of this book include:</p><ul> <p> </p> <li>use of English in social media that reflects recent trends in business communication;</li> <p> </p> <li>coverage of the concept of communicative competence;</li> <p> </p> <li>analysis of email communication;</li> <p> </p> <li>introduction to informal English and English for socialisation as well as goodwill messages, such as thank you or appreciation messages, which are a part of everyday interaction in the workplace; </li> <p> </p> <li>examination of persuasive messages and ways to understand such messages;</li> <p> </p> <li>an e-resources website that includes authentic examples of different workplace genres and a reference section covering relevant research studies and weblinks for readers to better understand the topics covered in each chapter.</li> </ul><p>This book goes beyond the traditional coverage of business English to provide a broad and practical textbook for those studying English in a workplace setting.</p> <p>Table of Contents</p><p>Acknowledgements</p><p>Ch.1 Written and Spoken Communication in the Workplace</p><p>Ch.2 Features of Business Communication</p><p>Ch.3 Email and Emerging Social Media for Different Communicative Purposes</p><p>Ch.4 Conveying Negative and Goodwill Messages</p><p>Ch.5 Persuasive Messages: Sales Correspondence and Job Applications </p><p>Ch.6 Persuasive Messages: Enquiry and Invitation Messages </p><p>Ch.7 Formal Business Reports/Proposals</p><p>Ch.8 Making Oral Presentations </p><p>Ch.9 Socialisation </p><p>Ch.10 Business Meetings and Negotiations</p><p>Ch.11 Employment and Appraisal Interviews</p><p><em>Index </em></p>