Enlightened Leadership

Being able to change to keep pace with a rapidly changing world is the key to business success in the 90s. Enlightened Leadership is a practical hands-on guide to breaking through the barriers to organizational change. Doug Krug and Ed Oakley show why most efforts at change fail -- and they provide leaders with proven methods for getting their people moving in the right direction. The key lies in showing those who would be change agents how to capitalize on their organizations greatest asset: the under-utilized talent expertise and energy of its existing staff. The authors program is based on maximizing the contributions of all employees -- by sharing information decision-making and planning with them -- creating a shared culture of organizational goals strategies and methods. Managers and leaders at all levels -- from small business owners to corporate strategists -- can use Oakley and Krugs proven techniques including planning communication and motivational tools to support their employees in effecting the positive changes that will make the difference in achieving their organizations bottom-line goals.