Epiphanies In Indian Fashion

Rasika’s work experience spans 23 years+ across leadership roles in strategy marketing & brand positioning in the education and fashion space. Her journey in fashion exposed the many gaps in it and she wished to give back to the grassroots and her ecosystems. She found her purpose and started The Vishwas & Anuradha Memorial [TVAM] Foundation in the memory of her late parents in March 2019. The not-for-profit Foundation is committed to researching celebrating and informing the general public of the rich textile traditions of Deccan India and Maharashtra in particular. Rasika has been very actively involved with Industry and Social Organisations like CII-Yi Entrepreneurs Organisation (EO) and more over the last 2 decades in various leadership roles. She has been an official CII-Yi delegate to the G20 YEA Summits in France and Mexico. She is the Cultural Ambassador for the Asia Society an exclusive community comprising of people who are passionate and curious about the arts of the region and interested in getting more involved with the cultural ecosystem of South Asia. She is also the Founding Chapter Champion for Pune for Ladies Who Lead a Club of Women entrepreneurs leaders and business owners across India. Between 2020-22 she pursued a few of her deep diverse interests and successfully completed multiple short courses one on Styling and Image Making from Business of Fashion London; An Introduction to Indian Heritage which was an intensive course from the prestigious Bhandarkar Oriental Research Institute (BORI) Understanding Public Policy in India from the Indian School of Business (ISB) Hyderabad a certificate course on Pranayama from Param Yoga Institute Money Gym and Stock Investments from Women on Wealth Sustainable Agriculture Foundation Course from Suhasta. Trust the process is her philosophy and approach to life. Testimonials and more reading available on www.rasika.pro and she can be reached on her Instagram @rasikawakalkar