An A-to-Z guide to making it in your own specialty coffee business!. Expert tips tricks and a gold mine of crucial how-to information you just can''t find anywhere else--learn how to: * Get started in business for as little as $15000 * Secure the optimum location * Get the financing that best suits your goals * Buy use and maintain equipment * Find and deal with suppliers * Market your espresso business with little or no capital * Brew delicious high-quality coffee drinks that keep customers coming back for more * Hire and manage personnel * And much more. Espresso! also arms you with sample business forms leases and contracts; worksheets and checklists for planning opening and running day-to-day operations; sample menus; coffee drink recipes; inventory lists; plans and layouts; and dozens of other valuable time-saving tools of the trade that no espresso entrepreneur should be without.
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