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About The Book
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In Essentialism Greg McKeown CEO of a Leadership and Strategy agency in Silicon Valley who has run courses at Apple Google and Facebook shows you how to achieve what he calls the disciplined pursuit of less. Being an Essentialist is about a disciplined way of thinking. It means challenging the core assumption of 'We can have it all' and 'I have to do everything' and replacing it with the pursuit of 'the right thing in the right way at the right time'. By applying a more selective criteria for what is essential the pursuit of less allows us to regain control of our own choices so we can channel our time energy and effort into making the highest possible contribution toward the goals and activities that matter. Using the experience and insight of working with the leaders of the most innovative companies and organisations in the world McKeown shows you how to put Essentialism into practice in your own life so you too can achieve something great.|Greg McKeown was named a Young Global Leader by the World Economic Forum. He is the CEO of THIS Inc a leadership and strategy design agency headquartered in Silicon Valley. He has taught at companies that include Apple Facebook Google LinkedIn Salesforce.com Twitter and VMware. Originally from London he now lives in Menlo Park California with his wife Anna and their four children. Greg holds an MBA from Stanford University.|The life-changing international bestseller that started a global movement - now updated with the new 21-Day Essentialism Challenge and an exclusive excerpt from EFFORTLESSHave you ever found yourself struggling with information overload?Have you ever felt both overworked and underutilised?Do you ever feel busy but not productive?If you answered yes to any of these the way out is to become an Essentialist.In Essentialism Greg McKeown CEO of a Leadership and Strategy agency in Silicon Valley who has run courses at Apple Google and Facebook shows you how to achieve what he calls the disciplined pursuit of less. Being an Essentialist is about a disciplined way of thinking. It means challenging the core assumption of 'We can have it all' and 'I have to do everything' and replacing it with the pursuit of 'the right thing in the right way at the right time'.By applying a more selective criteria for what is essential the pursuit of less allows us to regain control of our own choices so we can channel our time energy and effort into making the highest possible contribution toward the goals and activities that matter.Using the experience and insight of working with the leaders of the most innovative companies and organisations in the world McKeown shows you how to put Essentialism into practice in your own life so you too can achieve something great.|Incredibly helpful … one of the few books that I revisit on a regular basis|Greg McKeown’s excellent new book is a much-needed antidote to the stress burnout and compulsion to “do everything” that infects us all. It is an essential read for anyone who wants to regain control of their health wellbeing and happiness|Do you feel it too? That relentless pressure to sample all the good things in life? To do all the 'right' things? The reality is you don’t make progress that way. Instead you’re in danger of spreading your efforts so thin that you make no impact at all. Greg McKeown believes the answer lies in paring life down to its essentials. He can’t tell you what’s essential to every life but he can help you find the meaning in yours.|Entrepreneurs succeed when they say yes to the right project at the right time in the right way. To accomplish this they have to be good at saying no to all their other ideas. Essentialism offers concise and eloquent advice on how to determine what you care about most and how to apply your energies in ways that ultimately bring you the greatest rewards|Essentialism holds the keys to solving one of the great puzzles of life: how can we do less but accomplish more? A timely essential read for anyone who feels overcommitted overloaded or overworked—in other words everyone. It has already changed the way that I think about my own priorities and if more leaders embraced this philosophy our jobs and our lives would be less stressful and more productive. So drop what you’re doing and read it.