English
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About The Book
Description
Author
<p><em>Event Experience</em> offers a thorough exploration of how to create assess and enhance event experiences. The book covers key aspects including the cognitive emotional sensory and behavioral dimensions that shape how attendees interact with events. It provides insights into understanding what attendees expect and want how to measure their satisfaction and loyalty and how to effectively use both qualitative and quantitative methods for gathering data.</p>
Piracy-free
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Delivery Options
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*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
Details
ISBN 13
9798230994930
Publication Date
-23-11-2024
Pages
-228
Weight
-315 grams
Dimensions
-152x229x13.19 mm
